Herman Miller, the venerable furniture designer with sustainable practices, has entered the LED lamp and lighting market with the LEAF product line.
Herman Miller has also been a leader in instituting and promoting sustainable business practices, and a cradle-to-cradle production philosophy. This is most notable in the company’s Design for the Environment (DfE) protocol, which goes beyond regulatory compliance and evaluates new products based on
When the company decided to begin designing lighting products, it approached Yves Behar and the Fuseproject team.
Herman Miller requested that the fuseproject create the first lighting product, and build the category for their a historically only furniture business. The Fuseproject tem was to develop a complete strategy and statement: brand/product strategy & positioning, the product itself, naming and identity, communications strategy, packaging and web presence
And then it would be nice to turn the first lighting product into a lighting business by building on the success of LEAF
They partnered to develop and design a brand around the central product story of personal lighting control including Logo design, Packaging design/development and Merchandising strategy. The project created an innovative and iconic personal task light to launch Herman Miller into the lighting industry. They innovated LED engineering by designing consumer controls that allow the consumer to be in control of their lighting experience.
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Spark Award – Silver Award – Packaging, 2008
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Red Dot Design Award, 2008
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IDEA - Business Week, Silver Award, (Strategy) 2007
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Spark Award – Product Award, 2007
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Popular Science,’ Best of What’s New’ home category, 2006
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Chicago Athenaeum – Good Design Award, 2006
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CES Consumer Electronics Honoree, 2006
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Best of Neocon – Gold Award, lighting category,2006
Herman Miller is one of the most acclaimed and innovative furniture companies in the world, with a solid reputation in green furnishings as well as ergonomics and classic design. It was one of the first to create design-partnerships, working with the best industrial product designers to create iconic furniture and furnishing pieces.
