Despite a decade of campaigns by the government and utilities to persuade people to switch to energy-saving compact fluorescents, incandescent bulbs still occupy an estimated 90 percent of household sockets in the United States. Aside from the aesthetic and practical objections to fluorescents, old-style incandescents have the advantage of being remarkably cheap.
"There's a massive misperception that incandescents are going away quickly," said Chris Calwell, a researcher with Ecos Consulting who studies the bulb market. "There have been more incandescent innovations in the last three years than in the last two decades."
The first bulbs to emerge from this push, Philips Lighting's Halogena Energy Savers, are expensive compared with older incandescents. They sell for $5 apiece and more, compared with as little as $ .25 for standard bulbs.
But they are also 30% more efficient than older bulbs. Philips says that a 70-watt Halogena Energy Saver gives off the same amount of light as a traditional 100-watt bulb and lasts about three times as long, eventually paying for itself.
The line, for now sold exclusively at Home Depot and on Amazon.com, is not as efficient as compact fluorescent light bulbs, which can use 75 percent less energy than old-style bulbs. But the Energy Saver line is finding favor with consumers who dislike the light from fluorescent bulbs or are bothered by such factors as their slow start-up time and mercury content.
"Due to the 2007 federal energy bill that phases out inefficient incandescent light bulbs beginning in 2012, we are finally seeing a race" to develop more efficient ones, said Noah Horowitz, senior scientist with the Natural Resources Defense Council.
Some of the leading work is under way at a company called Deposition Sciences here in Santa Rosa. Its technology is a key component of the new Philips bulb line.
The big three lighting companies -- General Electric, Osram Sylvania and Philips -- are all working on the technology, as is Auer Lighting of Germany and Toshiba of Japan.
A third technology, bulbs using light-emitting diodes, promises remarkable gains in efficiency but is still expensive. Prices can exceed $100 for a single LED bulb, and results from a government testing program indicate such bulbs still have performance problems.
That suggests that LEDs -- though widely used in specialized applications like electronic products and, increasingly, street lights -- may not displace incumbent technologies in the home any time soon.
Read More: NY Times